Consumer Willingness To Pay for Proenvironmental Attributes of Biogas Digestate-Based Potting Soil

Herbes, C., Dahlin, J., Kurz, P., 2020 – in Sustainability Vol. 12, Iss. 16, 2020

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What is consumers’ willingness to pay for proenvironmental attributes of biogas digestate-based potting soil?

Consumers show willingness to pay a premium for peat-free, locally produced, or sustainably packaged potting soils, with significant differences across attributes.